INSTITUTE OF AUTOMOTIVE BUSINESS (IFA)
Institut für Automobilwirtschaft (IFA) is an academic institution at the University of Applied Sciences for Economics and the Environment of Nürtingen-Geislingen (HfWU). Its focus is on industry-oriented and practical research in the areas of automotive sales, retail and wholesale, and mechanics. IFA ponders practical issues using scientific methods and at the same time it promotes the application and implementation of generic economic fi ndings in industry. Thus, the institute takes on an important transfer function between theory and practice. The institute`s employees all have sound academic and practical business qualifications, and as a rule apply their professional experience from the automotive industry. Institute director and initiator is Professor Dr. Willi Diez. Associate director is Professor Dr. Stefan Reindl, who also organises the bachelor and master programmes in "Automotive Business" (B.A.) and "Automotive Management" (M.A.) at HfWU. The Nürtingen-Geislingen University of Applied Sciences, with its more than 400 students in automotive-business-related courses of study and more than 20 professors and lecturers with an automotive business background, represents the largest competence centre for automotive business studies among German universities.