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The automobile and supplier industry are facing huge challenges these days: new electric drive concepts, shorter development cycles and ever-increasing product diversity all demand new powerful development tools. In this respect, simulation has long been counted among the leading technologies. Virtual test driving plays an important role here. IPG Automotive precisely reproduces real-life road tests 1:1 - long before the first prototype becomes available. IPG Automotives simulation solutions offer their users a highly efficient integration and test platform. The tools and methods of virtual test driving provide precise information on overall vehicle properties at a very early stage of development. New e-mobility concepts and forward-looking operating strategies, but also fuel efficiency, real fuel consumption and range, can be examined and evaluated during the simulation process. Optimisation potential can be identified long before serial production starts. It is also an efficient way to improve the entire development process. Further application fields include functional tests of complex control systems, in addition to the classic testing of vehicle dynamics and advanced driver assistance systems. The simulation tools of IPG Automotive as a technology and innovation leader are employed in al-most all research and development centres of the well-known OEMs worldwide.